RUSSOFT and BRASSCOM promote a video-conference to discuss the IT sector in the BRIC countries

Sept. 28, 2009

IT Associations unite to launch appeal to governments on the importance of the Information Technology sector for the New Economy

The recent discussions promoted in global forums on the role of BRIC countries (Brazil, Russia, India and China) for the development of the New Economy have pushed into the centre stage a shared agenda and concerns in different spheres and industries. The current scenario of the Global Economic Crisis has reinforced that those countries are well-positioned to achieve the needs for growing in a sustainable way and also for stimulating the economical recovery from the crisis.

The Information Technology (IT) sector appears as a great opportunity for the countries to leverage economic growth. This fact becomes evident when we analyze aspects directly related to the IT industry development, such as jobs generation, overall growth in productivity and increase in competitiveness and in GDP.

Following this tendency, RUSSOFT (Russian Software Developers Association) and Brasscom (Brazilian Association of Information Technology and Communication Companies) agreed to organize a video-conference on October 1st, 2009, during the Russian National Innovation Week in St. Petersburg. The purpose of the conference is to apply to the Governments of BRIC countries with an appeal to develop the IT sector and to support international cooperation between those countries in this field. RUSSOFT, Brasscom and the international consultancy KPMG will make a presentation of the Russian, Brazilian and Chinese IT market, respectively.

This opportunity created by IT has to be seen by the national authorities and decision makers as a priority and tools for both - recovery from the crisis and creation of New Economy based on Knowledge and Innovations. This is especially true for the BRIC countries, once the emerging economies need a broad support from the Government in order to expand their competitiveness in the global market.

In the conference there will be discussions on possible joint efforts for the countries to be able to meet new challenges which arise from the crisis. A well shared coherent vision on the problems and continuous cooperation between IT Associations and respective Governments can contribute a lot to the development of the IT sector worldwide.

The event will bring together IT leaders from the BRICs, politicians, entrepreneurs, influencers, investors and Academia to address common issues regarding the relationship with their respective Governments, and also to identify common interests of these countries in the IT area.
Video-conference Program (Moscow time):

9.00-9.30 Registration
9.30-9.35 Moderator ? welcoming and introduction
9.35-9.43 Sergio Pessoa ? introduction to BRASSCOM and presentation of the situation in the IT industry and IT market in Brasil
9.43-9.50 Egidio Zarrella ? introduction to KPMG and presentation of the situation in Chinese IT market ad IT industry
9.50-9.56 Valentin Makarov ? introduction to RUSSOFT and presentation of the situation in the IT industry and IT market in Russia
9.56-10.03 Wolfgang Petersen ? introduction to Intel and its vision of the situation in the IT market seen by a Global Vendor
10.03-10.05 Moderator ? introduction of the BRIC IT-initiative (Appeal to the governments of BRIC countries from RUSSOFT and BRASSCOM)
10.05-10.10 Sergio Pessoa ? comments on the Appeal
10.10-10.15 Egidio Zarrella - comments on the Appeal
10.15-10.20 Nikolay Puntikov - comments on the Appeal
10.20-10.25 Wolfgang Petersen - comments on the Appeal
10.25-10.30 Liang-Han Hsieh - comments on the Appeal
10.30-10.35 Moderator ? makes conclusions and finalizes the Internet-conference

For more information, please contact:
Valentin Makarov
President of Russoft Association
makarov@russoft.org
Tel.+7-812-331-7561

About Brasscom:

Brasscom ? The Brazilian Association of Information Technology and Communication Companies ? represents the main IT-BPO companies, both Brazilian and international, which account for 70% of Brazil?s gross domestic product (GDP) in the sector, as well as research centers, universities and institutional partners. Founded in 2004, Brasscom works to position Brazil amongst the world?s three leading strategic IT-BPO centers. To this end, it seeks to align public policies with the private sector and local and international markets, as well as to encourage cooperation with employees and the associations that represent them. Its agenda is built around promoting Brazil?s excellence and innovative capacity in IT-BPO, which is essential to increased efficiency and productivity in every sector of the economy. Brasscom works to consolidate the relevance of the IT-BPO sector in Brazil, through four areas of operation (Regulatory, Education & HR, Internationalization, Exports & Invetment?s Attraction, and Digital Convergence). For more information, please visit: www.brasscom.org.br

About Russoft:

RUSSOFT Association (www.russoft.org) is the nationwide association of the biggest and the most technically competent software developing companies in Russia. At the present day it unites more than 60 companies with 17000+ of highly qualified programmers and software engineers with advanced graduate level degrees in Technology & Computer Science. Through the past 10 years RUSSOFT Association became the voice of the industry actively advocating its interests in the Russian Government. The association runs aggressive marketing and PR events in Russia and overseas ? USA, Europe and Asia.
Among the most brilliant projects are the Russian and CIS collective booth at CeBIT shows (2001-2008), annual international summits ?Software Development Summit? (2001-2009), Russian CIO Summit (2003-2008).
Being the largest association of software developers in Russia RUSSOFT publishes annual reports on the Russian software export market, in which displays the most precise and trusted information about software developing industry in Russia.